Here are some common terms and their definitions that you may hear during the Girl Scout Cookie Program.
Booth Sales
The
process where girls sell their product to customers in a fact-to face
transaction. Stereotypically the booths
are outside of retail establishments on weekends. Troops will booth based upon the motivation
levels of their girls and in direct relationship to their goals.
Cookie Club
The
only GSUSA-approved online marketing tool.
Girls send emails to family and friends to market their cookie program
and receive “promises” to purchase in return.
Girls will still have to deliver product and collect payments from
customers.
Cookie Locator
A database of booths that have been chosen by a troop. The locater is on the GSHS website as well as
the Little Brownie Baker website.
Potential customers can type their zip code in, and the locater will
return all current and future active booth site locations within that zip
code. It is our best way to connect
customers to the product.
Cookie Entrepreneurs Leaping Extreme Bounds (C.E.L.E.B.)
A recognition event for girls who
sell 750 or more boxes, and who are the exclusive invitees to a custom, unique,
girl-only experience.
Extra Profit Option (EPO)
Older girl troops (Cadette and above) can elect to waive recognitions
they would otherwise earn, and instead receive additional proceeds for boxes
sold. EPO troops still receive all
patches earned. As well as any
incentives from the 750+ box level and up (if achieved.)
Gift of Caring
Troop service program where girls accept
donated cookies from customers to give to organizations toward their mission
(shelters, fire departments, hospitals, etc.)
Girl Initial Order Summary
A form provided in the Parent
Guide that girls/parents can use to submit their initial order and incentive
choices to their Troop Cookie Manager (TCM).
Initial Order
The first cookie orders that are turned in
to council for service unit delivery.
These are the very first cookies that will be delivered to customers. For 2012, the Initial Order time period is Jan. 7 - Jan. 30, 2012
Incentive
A recognition item received by a girl for a
specific sales goal.
2012 Incentives
Initial Incentives
A recognition item received by a girl
that is only offered for goals met in the initial order.
Little Brownie Bakers (LBB) – the GSHS cookie bakery partner
located in Louisville, KY.
Little Brownie Bakers
Little Brownie Bakers has been baking Girl Scout Cookies® for over 35
years. We are licensed by Girl Scouts® of the USA to provide eight
varieties of cookies for the annual Cookie Sale including: Samoas®, Thin
Mints, Tagalongs®, Do-si-dos®, and Trefoils. Little Brownie Bakers website
Membership Manager (MM)
The council staff member who has
primary responsibility for working with volunteers in her assign service units
Service Unit (SU) – a geographic area set by council to
create manageable groups of troops.
Boundaries can be set by town/county lines, roadways or other
demarcation. Find your Membership Manager
Parent/Guardian Permission and Responsibility Form
Form
that parents or guardians sign to grant permission for their girl to
participate in the Cookie Program and also accept financial responsibility for
all cookies their girl sells.
2012 Parent/Guardian Permission and Responsibility Form
Service Unit Cookie Manager (SUCM)
A volunteer who
coordinates the Cookie Program for the service unit.
Troop Cookie Manager (TCM)
A volunteer who coordinates the
Cookie Program at the troop level.
This is the person parents should direct their Cookie Program questions to first. If they cannot answer your question then contact your Service Unit Cookie Manager.
Troop Proceeds
These are monies earned by a troop on their
total cookies sales, including EPO proceeds.
Troop to Troops
Council-wide troop service program where
donated cookies are sent to military men and women serving our country
overseas.